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UPM RFID and partners to exhibit the latest NFC and RFID solutions at NRF,...

(UPM RFID, Tampere, 3 January 2012) UPM RFID and partners are introducing the latest NFC and RFID solutions for retail industry at the National Retail Federation’s (NRF) 101st Annual Convention and...

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UPM RFID announces collaboration with Freedom Shopping to deliver RFID and...

(UPM RFID, Tampere, 5 January 2012)  UPM RFID and Freedom Shopping, a leading provider of item-level RFID solutions, have joined forces to deliver UHF and NFC RFID tags and inlays from UPM RFID through...

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Download the World Design Capital Helsinki 2012 app via UPM BullsEye NFC tags

(UPM RFID, Tampere, 19 January 2012)   Global digital service design company Fjord and World Design Capital (WDC) Helsinki 2012 organization have launched a mobile application for WDC Helsinki 2012....

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Japanese Fukumi Corporation opens world’s first NFC physical shop with UPM...

(UPM RFID, Tampere, 30 January 2012)   Fukumi Corporation, a member of the UPM Pro RFID Alliance, has today opened the world’s first ever physical shop for NFC tags and applications, NFC starter kits,...

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UPM’s sale of RFID business to SMARTRAC concluded

(UPM, Helsinki, 2 April 2012 at 9.00 EET)   UPM’s sale of RFID business to SMARTRAC N.V. was completed on 31 March 2012 following clearance by all competent authorities. The RFID business consisting of...

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SMARTRAC Introduces Midas NFC Tag

Amsterdam, April 19, 2012  –  SMARTRAC N.V., the leading developer, manufacturer and supplier of RFID transponders and inlays, today announced availability of the new Midas™ near field communication...

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SMARTRAC to Sponsor and Present at NFC Bootcamp Training Series

OTA Training Brings Expertise of Global Leader to its Near Field Communication Training Series Amsterdam / Dallas, Texas, May 8, 2012  – SMARTRAC N.V., the leading developer, manufacturer and supplier...

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SMARTRAC supports FujiFilm photo printing kiosks in the UK with its BullsEye...

Amsterdam, June 6, 2012 - SMARTRAC N.V., the leading developer, manufacturer and supplier of RFID transponders and inlays, today announced that it supplies BullsEye NFC inlays for FujiFilm SmartPix...

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SMARTRAC Supports CLIKSecure Mobile Application Launch for NFC-Enabled...

Amsterdam, October 2, 2012 – SMARTRAC N.V., the leading developer, manufacturer, and supplier of RFID transponders and inlays, has teamed up with US-based application provider ClikGenie and partner...

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SMARTRAC pioneers production of 50µm chip NFC tags

Amsterdam, October 31, 2012 – SMARTRAC N.V. announced today, that it is the first RFID transponder and inlay manufacturer worldwide to offer NFC tags with ultrathin 50 µm chips. Read the rest of the...

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Proxama announces NFC partnership with SMARTRAC

Amsterdam, December 18, 2012 – Proxama, the leading provider of near field communications (NFC) mobile wallet and mobile marketing technology, has announced that it is working with SMARTRAC N.V., the...

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Australian company wins global NFC competition

Amsterdam, February 04, 2013 – SMARTRAC N.V. today announced the winner of its global NFCtags.com partner competition. Based in Albury, New South Wales, Australia, NFCWireless.com.au was awarded first...

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CEO Futurist and Mobile Innovation Expert Patrick Meyer and SMARTRAC Launch...

Amsterdam, February 14, 2013 – SMARTRAC N.V., the leading developer, manufacturer, and supplier of RFID transponders and inlays, today announced the launch of the very first NFC-empowered chronicle at...

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SMARTRAC’s new, innovative BullsEye NFC tag offers unique functionalities for...

Amsterdam, September 24, 2013 –SMARTRAC N.V., the leading developer, manufacturer, and supplier of RFID  transponders and inlays, today announced the global launch of its innovative  BullsEye NTAG210...

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SMARTRAC, Aquabit Spirals and Morinaga teamed up to successfully complete...

Amsterdam, September 27, 2013 – SMARTRAC N.V., the leading developer, manufacturer and supplier of RFID  transponders and inlays, today announced that its BullsEye Near Field  Communication (NFC) tags...

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Enabling a New Era of Merchandise Visibility and Consumer Experience –...

Amsterdam (Netherlands), New York City (USA) Jan 13, 2014 – SMARTRAC has defined ambitious goals for its appearance at the NRF 103rd Retail’s BIG Show held on 13-14 January, 2014, at the Jacob K....

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Turning products-on-display into mobile marketing channels – SMARTRAC...

Amsterdam (The Netherlands), New York City (USA), January 13, 2014 – Department store operator Bon-Ton has engaged Thinaire, a leader in RF engagement marketing solutions, to turn shoes-on-display into...

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Connect the unconnected: SMARTRAC launches SMART COSMOS

Amsterdam (Netherlands), Düsseldorf (Germany), 18 Feb, 2014 – Are we living in a connected world? Does the “Internet of Things” already exist? Hardly so, as the vast majority of things are still not...

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SMARTRAC introduces new NTAG213 NFC tags offering features like NFC Forum...

Amsterdam, The Netherlands – 25 February 2014 – SMARTRAC is launching its new NTAG213 product line: BullsEye, Midas and Circus NTAG213 NFC tags come with 144 bytes user memory with password protection,...

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Warner Music distributes NFC guitar picks to fans

Fans attending gigs by Warner Music act The Wild Feathers have been provided with guitar picks containing an NFC tag. These could then be used to enter a competition, share content via social media and...

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